Analysis
The current situation is assessed and the areas or keywords you want to increase traffic are identified. The internal structure is also checked such as the site navigation map and the semantics of the content. Other factors such as the adaptability to different device sizes and the speed of rendering of the page are also taken into account for improvement.
Execution plan
Improvements are implemented such as additional meta-information (schema markup and metatags) about the content, URL structure, Core Web Vitals compliance, sitemaps, fix crawl errors and add redirects.
Validate and adapt
SEO performance is continuously tracked, with the strategy refined as required. Always up to date with the latest SEO best practices.